Jelly: The Mini-Smartphone That Conquers Kickstarter

A mini-smartphone is a Kickstarter hit: Jelly is extremely small and still offers all the important functions of modern devices. Thus the Chinese manufacturer Unihertz achieved its crowdfunding goal after an hour.

In a time when smartphones are getting bigger and more and more similar, it is hard for small manufacturers to stand out from the crowd. However, the Chinese company Unihertz has found its unique feature: the Jelly is the smallest 4G / LTE smartphone in the world.

Jelly is 9.2 inches long, 4.3 inches wide and has a 2.45-inch small display (6.2 inches). For comparison: The regular iPhone 7 – not the plus model – measures 15.8 by 7.8 centimeters, the display drops 5.5 times (13.97 centimeters)

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A mini-smartphone is a Kickstarter hit: Jelly is extremely small and still offers all the important functions of modern devices. Thus the Chinese manufacturer Unihertz achieved its crowdfunding goal after an hour.

In a time when smartphones are getting bigger and more and more similar, it is hard for small manufacturers to stand out from the crowd. However, the Chinese company Unihertz has found its unique feature: the Jelly is the smallest 4G / LTE smartphone in the world.

Jelly is 9.2 inches long, 4.3 inches wide and has a 2.45-inch small display (6.2 inches). For comparison: The regular iPhone 7 – not the plus model – measures 15.8 by 7.8 centimeters, the display drops 5.5 times (13.97 centimeters) more than twice.

Unihertz’s new mobile phone also misses a tablet in other areas: The standard Jelly model has only 1GB of memory and 8GB of memory, while the Jelly Pro offers 2GB of memory and 16GB of memory. While the Selfie camera with 2 megapixels dissolves, the back camera creates 8 megapixels nevertheless. Inside, a quad-core processor works at 1.1 gigahertz.

Although Unihertz has shrunk the cell phone and saved in some places, the company in the development of its mini-smartphone on features, which are especially common with older Android devices: Jelly owners can use their device with two SIM cards and the internal Memory through a micro-SD card by up to 32 gigabytes.

In addition, the battery with its 950 mAh is a small highlight because it can be replaced and offers energy for several days. The makers promise that the battery of the Jelly will last for three days during normal use; in standby mode, it should even be seven days. And this, although the young company does not rely on an exotic, economical operating system, on the current Android 7.0 nougat.

Bottom line, Jelly is a shrunken Android smartphone, which scores with a long battery runtime. Add to this a real fight price: Those who support the Kickstarter campaign pay for Jelly about 75 euros, the better equipped Jelly Pro costs about 90 euros. Unihertz offers every model in three colors (white, black and light blue) and does not require shipping charges. Delivery is scheduled to start in August.

Unihertz managed to achieve a financing target of 27,500 euros within an hour. The crowdfunding campaign runs until 6 June 2017. Despite the gigantic success, backers at Kickstarter also leave critical comments and wishes – they demand, for example, support for larger SD cards, a USB-C connection as well as a better resolution Display (currently only 240×432 pixels).

Unihertz seems to have found a lucrative niche with Jelly, but the Chinese are not alone. The Posh Micro X also features a 2.4-inch display and the mini-screen of the Vphone S8 measures only 1.54 inches.

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